The sophisticated Cuban inspired Spring 2017 line was a beautiful collection. I used Cuban top model Dion Smith to role out the line through a series of on-line/off-line activations. My minimalistic approach captured imagery that let lighting tell the story about the warmth of the cuban sun.

CONTRIBUTION: Creative direction, Photo direction, Social strategy, Graphic design, Copywriting 

PRODUCTION:
Photography-Alvin Kean Wong
Stylist-Jimi Urquiaga
Studio-MILK Studios