• PROJECTS
  • Resume
  • Contact
ERIC ALEXANDER
  • PROJECTS
  • Resume
  • Contact

FREELANCE SENIOR CREATIVE STRATEGIST

ÜAZÚ Skincare, September 2023 - November 2024

Develop custom content programs and strategies

Build out new sponsorship opportunities/partnerships

Develop scalable program plans, budgets, and schedules

Creatively direct/design all internal and externals properties

FREELANCE SENIOR ART DIRECTOR

GoodKid Agency, January 2022 - July 2022

Worked across the Xfinity account

Designed retail experiences and original social content

SENIOR ART DIRECTOR

Viacom/CBS, Paramount, November 2019 - Present

Creative Director for BET/VH1 networks

Creatively direct across on-line/off-line productions

Creating key art for linear and SVOD programing

SENIOR ART DIRECTOR

J. Walter Thompson Worldwide, March 2017 - November 2019

Senior creative with a focus on the fashion/luxury accounts

Creatively thinking/producing new ideas and concepts across a wide range of media

A key player for new business pitches and agency communications

 

CREATIVE DIRECTOR

Combs Enterprises, December 2014 - March 2017

Head of design for Sean John, SJ Boys, ENYCE & launched SJ Girls (TV, OOH, digital, events/experiential, & retail) 

Maintain, produce, and support licensees with strategic marketing, creative concepts, & all branded materials 

 

FREELANCE SENIOR ART DIRECTOR

FV Magazine, July 2014 - August 2015 

Developed and designed on-line content for both social and editorial platforms

styled and directed editorials

UX design and editorial page layout

 

FREELANCE EXPERIENTIAL ART DIRECTOR

VERSACE, February 2014 - December 2014

Design consultant for the Special Events & marketing department

Created/developed concepts around product and culture for retail & branding events

 

FREELANCE SENIOR ART DIRECTOR

Barnes & Noble, April 2014 - July 2014

Production and design for NOOK and BN’s e-commerce and social platforms

Developed social strategy and original content for all platforms 

 

ART DIRECTOR

Young & Rubicam (Y&R), November 2011 - February 2014

Created/produced multi-channel campaigns across TV, print, digital (mobile, social, display) experiential

(event marketing, guerrilla) direct mail, collateral and/or merchandising pieces for the following clients 

Waldorf Astoria hotel and resorts, Conrad Hotel, Land Rover, Pepperidge Farm, Microsoft , and JC Penney

 

FREELANCE ART DIRECTOR/GRAPHIC DESIGNER

SOHO Experiential, December 2012 - October 2013

Conceptualize and produced environmental collateral for various spirit clients such as Remy Martin and Louis Xlll

Powered by Squarespace.